Deep Dives 27 min

Multi-Channel & The Seller's Reality

0:00 27 min

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About This Episode

Episode overview

The Channel Router in practice. How the same product gets different content for Google, Amazon, TikTok, and Kaufland. The Amazon byte trap. The Google de-hype filter.

Highlights

Key takeaways

01

Google needs a librarian. TikTok needs an influencer.

02

The Amazon 250-byte trap: bytes, not characters

03

Kaufland: 'Computer says Nein' to non-compliance

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