The Product Content Operating System
Transform basic product data into verified, AI-ready intelligence — delivered perfectly to every channel where commerce happens.
50-129
Enriched fields per product
67.6%
Multi-source validated
10-20
Sources per product
~10 min
Per batch, fully automatic
The problem
E-commerce is a $6 trillion industry built on broken data
Product pages say “Premium materials. High quality finish.” So customers open 15 tabs to find real answers. Manufacturers mine gold — detailed specs, lab-tested measurements — then smash it into a generic brick and copy-paste it everywhere.
Before Central
Title
Motorcycle Helmet Premium
Description
Premium materials. High quality finish. Engineered for performance.
Weight
—
Noise Level
—
5 fields · 0% validated · Copy-pasted everywhere
After Central
Weight
0.97 confidence1,640g — lighter than 72% of modular helmets
Noise Level
4 sources84 dB(A) — quieter than 68% in category
Smart Negative
HonestNot for track racing — no SNELL/FIM certification
87 fields · 67.6% multi-source validated · Channel-perfect
How Central works
Import. Enrich. Publish Everywhere.
A 7-phase AI pipeline transforms sparse product data into verified intelligence, then delivers it perfectly formatted to every channel.
Import
Upload a CSV with basic product data — titles, SKUs, prices. Central auto-detects categories and creates structured records. Your data is always scored 1.0 confidence.
Enrich
The 7-phase pipeline scrapes 10-20 web sources, discovers 50-129 fields, extracts and validates every fact against multiple independent sources. Confidence-scored. Anti-hallucination checked.
Publish
The Channel Router adapts your enriched intelligence for every platform. Google gets de-hyped titles. Amazon gets byte-precise keywords. The widget brings your product pages to life.
The Channel Router
Same gold, different shapes
Every channel speaks its own language. Google needs a librarian. Amazon needs a robot. TikTok needs an influencer. Central adapts your enriched data perfectly for each.
Google Shopping
The Librarian
De-hyped titles, 70-char mobile optimization, 6,000+ category mapping
Amazon
The Robot
249-byte keywords, brand-model-type titles, benefit-first bullets
TikTok / Social
The Influencer
Scroll-stopping hooks, audience-segmented variants, entertainment-first
Your Widget
The Salesperson
Contextual specs, Smart Negatives, Living FAQ, Trust Provenance
Product Intelligence Widget
Install a salesperson on every product page
One <script> tag. Five minutes. Every product page becomes a knowledgeable advisor instead of a static brochure.
- Contextual Specs
- "1,640g" means nothing. "Lighter than 72% of modular helmets" means everything.
- Smart Negatives
- "Not for track racing." Honesty builds trust, prevents returns, and routes AI agents precisely.
- Living FAQ
- 50-100 product-specific Q&A. "Can I wear glasses?" — answered with verified data.
- Trust Provenance
- "Confirmed by 4 independent sources." The end of "trust me, bro."
Schuberth C5 Carbon
VerifiedHonest Limitation
Not for track racing — no SNELL/FIM certification
Trust Provenance
Weight confirmed by 4 independent sources
By the numbers
50-129
Enriched fields per product
67.6%
Multi-source validated
10-20
Sources scraped per product
~10 min
Per batch of 8 products
< 40KB
Widget bundle size
50-100
FAQ entries per product
Built for your role
Three buyers, three problems, one platform
For Brands
Wrong specs on third-party sites. AI agents learning from bad data. Brand reputation shaped by copy-paste jobs.
Verified source of truth. Confidence scoring. AIO-ready data broadcasting.
For Marketplace Sellers
5,000 products × 5 channels = 25,000 documents. Manual formatting. Byte counting. Copy-paste everywhere, fail everywhere.
Adapt once, publish everywhere. Byte-precise Amazon. Pre-upload compliance.
For Webshop Owners
Dead product pages. Customers leaving to research across 15 tabs. Low conversion. No competitive context.
Product Intelligence Widget. Collapse the Tab Explosion. SEO uplift as a side effect.
Works for any product with a barcode
From motorcycle helmets to fine wine, consumer electronics to baby products — Central enriches any product category.
Deep dives
Analyzed by independent podcast hosts
13 podcast episodes. External hosts analyzed our documentation and validated the product story through critical deep dives.
Deep Dive
The Broken State
Why product pages are still static brochures in a $6 trillion industry.
Deep Dive
The Enrichment Engine
7 phases from CSV to complete intelligence profile.
Analysis
Central vs. The PIM
"A PIM is a beautifully organized garbage can if the data going in is garbage."
Stop smashing gold into bricks.
Your products deserve better than copy-pasted descriptions. See what Central discovers about your catalog — in 30 minutes.