Footnotes for E-Commerce
'Confirmed by 4 independent sources.' The end of 'trust me, bro.'
Overview
What it does
In an era of AI-generated slop, fake reviews, and marketing fluff, Trust Provenance shows the receipts. Every fact in the widget displays how many independent sources confirmed it. It's the difference between a blog post saying "trust me, bro" and a Wikipedia article with citations.
Under the hood
How it works
During enrichment, every extracted value is traced back to its source URL, the page context, and the extraction confidence. When multiple sources agree, the consensus count is displayed. Customers see verification badges on every specification.
In Practice
Real example
Weight: 1,640g — "Confirmed by 4 independent sources" (manufacturer site, two retailers, one review site). The customer doesn't need to verify — Central already did.
See Trust Provenance in action
Book a demo and we’ll show you how this feature transforms your product data.